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One sunny afternoon in the mid 80s, the attention of a bespectacled 8-year-old was caught by a demonstration of synthesisers, drum machines and samplers on childrens' television. Immediately captivated, the young man was never to lose interest thereafter. Fast forward a decade and after studying several grades of music, Asad Rizvi had already cut his first record, hosted a radio show, started a label, and was offered his first DJ booking at a major London club. Since his first release in 1995 at the age of 18, it was clear from the wide support it received that a long road lay ahead for him in music.
Frequently misspelled, Asad Rizvi is a name that House music lovers associate with consistency, refinement and diversity. With over 100,000 units sold of his work, Asad’s sprawling discography covers a multitude of dance music's most illustrious labels including Om, Global Underground, King Street, The End, Wall of Sound, Loveslap!, Tango, Urbantorque, Loaded, Visitor, as well as his own imprints Wrong and Reverberations. Having been dubbed a “new school hero” by Muzik magazine, “Producer for 2000” by Mixmag, and a “DJ for 2000” in The Face, “Best Compilation of 2003” in M8, his distinctive sound has continually been winning appraisal from the industry’s leading music publications and Dj’s alike. Over the years his work has won the avid support of jocks as diverse as: Danny Tenaglia, Laurent Garnier, Mark Farina, Terry Francis, Mr. C, DJ Heather, Tom Middleton, Doc Martin, Adam Freeland, Gilles Peterson, Inland Knights, Fred Everything, Danny Howells, Desyn Massiello and seemingly countless others.
Asad Rizvi starts his own show on EILO called "Reverberations" with his new project - Asadinho. The show will be broadcast every second Monday of the month, starts 16:00 GMT on House Radio.
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